Box Wine is a $1.99 snack box, with a large “snacker” tray that features a “box wine” wine box.
The boxes are meant to be used to “snore” or “sleep”, but can be used for other purposes, like for eating out.
Al Jazeera America’s Matt LeBlanc said it’s a “nice, simple idea” and the idea of “snacking wine” could be “very appealing to the millennial generation”.
“They’re just curious about it and they want to be a part of the conversation about what it is they consume,” LeBlan said.
The box wine boxes are available on Al Jazeera.com and on Aljazeera.com’s website.